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Sportsman

Park City Gun Club cuts check-in time from 30 to 2 minutes

Robert Josefs
Robert Josefs

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SUCCESS STORY

Park City Gun Club cuts check-in time from 30 to 2 minutes

Park City Gun Club operates its firing range, retail store and equipment rentals through one point of sale system designed for gun stores.

After working with Celerant since 2012, Park City Gun Club explored another POS system in search of “greener grass,” but returned to Celerant a few years later.

Since returning in 2019, Park City Gun Club has used Celerant to connect front-of-store operations, the back office, range rentals and digital waivers in one system.

COMPANY
Park City Gun Club
INDUSTRY
Sportsman
SOLUTIONS
Enterprise POS, Otter Waiver, range scheduling, reservations
POWERED BY
Stratus Enterprise since 2019
RESULTS AT A GLANCE

Measurable impact that drives growth

Since partnering with Celerant, Park City Gun Club has seen significant improvements across key business metrics.

30 → 2
Reduced check-in time (in minutes)
1
Connected retail system
2019
Returned to Celerant
Digital waiver and firearm records
THE JOURNEY

Challenge Solution Results

A strategic partnership built on understanding, innovation, and measurable outcomes.
CHALLENGE

Multiple systems created inefficiencies

After leaving Celerant in 2012 to explore a potentially better solution, Park City Gun Club ended up using multiple systems that made reporting, customer tracking and daily operations more difficult.

  • Paper waivers: Physical forms made customer verification and storage more difficult
  • Limited inventory control: The previous software lacked the detailed tracking needed for firearm sales
  • Disconnected systems: Multiple platforms complicated reporting, customer data and overall operations
SOLUTION

One system connects store and range operations

After returning to Celerant in 2019, Park City Gun Club brought its firearms store and shooting range back into one retail system. Digital waivers, centralized data and online range management helped simplify daily operations and compliance.

  • Electronic waivers: Otter Waiver makes signing, verification and retrieval faster and easier
  • Centralized data: Retail, customer and reporting data are connected in one system
  • Inventory and range management: Firearm records, serial numbers, scheduling and reservations are managed digitally
RESULTS

Faster check-ins with connected operations

Now that Park City Gun Club uses Celerant and Otter Waiver, group check-in time has dropped from 30 minutes to just 2–3 minutes.

Improved inventory and serial number tracking helps optimize retail spending and makes compliance records easier to access during audits.

With its firearms store, shooting range, waivers and business data connected in one platform, Park City Gun Club can manage the entire operation from a single system.

Our previous point of sale and digital waiver system took up to 30 minutes to check-in. Now, large groups are checked-in in only 2-3 minutes. We're protecting the club and our customers both at the same time.
Rob Wilson, Owner
Owner, Park City Gun Club
park-city-gun-club-headshot-rob-wilson
ABOUT THE CLIENT

About Park City Gun Club

Park City Gun Club provides an exciting, friendly, indoor gun shooting facility and training center that features all the latest technology. Park City Gun Club caters not just to the experienced shooter, but to the novice as well. Actually, we strive to introduce newcomers to the world of target shooting and self defense. We provide an atmosphere where women, kids, and families of all skill levels feel welcome and can have a great time in Park City, Utah. Park City Gun Club is dedicated to providing attentive customer service in all of our programs. Your safety and comfort are always paramount.
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