Donated Goods Retailer

Goodwill Central Oklahoma cuts donation processing time by 50% with Celerant

Robert Josefs

August 20, 2026

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SUCCESS STORY

Goodwill Central Oklahoma cuts donation processing time by 50% with Celerant

Goodwill Central Oklahoma relied on an outdated system of manual cash transactions and executing in-store tasks by hand.

The donation and retail store needed point of sale software for the modern digital age to streamline their daily tasks.

They now expedite checkout and have grown the average order values by $1. Processing time for donated goods is cut in half, and training new employees is faster.

COMPANY

Goodwill Central Oklahoma

INDUSTRY

Donated goods retailer (DGR)

SOLUTIONS

Point of sale, donated goods management

Stratus Enterprise since 2020

RESULTS AT A GLANCE

Measurable impact that drives growth

Since partnering with Celerant, Goodwill Central Oklahoma has seen significant improvements across key business metrics.

600,000+

Donated items annually

50%

Faster donation processing

Increase in transaction value

20 mins

Minimum new staff training time

THE JOURNEY

Challenge → Solution → Results

A strategic partnership built on understanding, innovation, and measurable outcomes.

CHALLENGE

Manual donation processing slows operations

As a donated goods retailer, Goodwill Central Oklahoma receives more than 600,000 donated items each year. Managing that volume with manual, paper-based processes made sorting inefficient and made it difficult to onboard new employees quickly.

Outdated processes: Manual workflows took too much time away from other tasks
High donation volume: More than 600,000 donated items each year were difficult to manage efficiently
Training difficulties: Paper-based processes made employee onboarding and training more difficult

SOLUTION

Digitized retail processes improve speed and training

Goodwill Central Oklahoma uses Celerant’s enterprise retail software to digitize in-store processes, speed up donation processing and simplify employee training. The system has helped increase average transaction values by $1 and cut donation processing time in half.

Real-time data: Cloud connectivity keeps registers and back-end systems up to date
Inventory optimization: Advanced search and reporting tools support faster lookups and analysis
Faster employee training: Simplified checkout screens allow new staff to train in as little as 20 minutes

RESULTS

Faster operations from donations to checkout

Goodwill Central Oklahoma uses automation to improve efficiency across store operations, from donation sorting and inventory management to checkout and back-office processes.

The user-friendly POS is easy for staff and volunteers to learn, with customizable screens that help simplify workflows and speed up training.

These improvements have led to faster transaction times and quicker merchandise processing, helping donated goods move from receiving and sorting to the sales floor more efficiently.

“

It takes away time that was spent on pricing our clothes and textiles. It was a manual process where we used a grease pencil to mark every single item. We have seen that the system is very easy to use; our cashiers have quickly picked it up. Customer transactions take less than half the time it used to with our previous system.

Dianne Beltz

Director of Retail, Goodwill Central Oklahoma

ABOUT THE CLIENT

About Goodwill Central Oklahoma

Since 1936, Goodwill Central Oklahoma has been dedicated to empowering Oklahomans through job training and employment programs. Funded by donations and sales from our 27 retail stores and donation centers, we are a 100% local, non-profit organization committed to workforce development and sustainability.

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