Apparel and Footwear Farm and Feed

D&D Texas Outfitters improves purchasing with real-time retail data

Robert Josefs

August 21, 2026

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SUCCESS STORY

D&D Texas Outfitters improves purchasing with real-time retail data

D&D Texas Outfitters sells a diverse range of merchandise, from cowboy boots and hats to horse trailers, across stores, mobile sales locations and online.

The business needed real-time retail software that could manage inventory consistently across every sales channel.

With Celerant, a custom eCommerce website and mobile shopping app connect directly to the POS system, helping D&D Texas Outfitters run the business more efficiently and deliver a unified shopping experience.

COMPANY

D&D Texas Outfitters

INDUSTRY

Western apparel, farm & ranch supplies

SOLUTIONS

Mobile POS, eCommerce, mobile shopping app, inventory management, BOPIS

Stratus Enterprise since 2012

RESULTS AT A GLANCE

Measurable impact that drives growth

Since partnering with Celerant, D&D Texas Outfitters has seen significant improvements across key business metrics.

Connected sales channels

Real-time inventory

Mobile shopping app

BOPIS

Customer pickup option

THE JOURNEY

Challenge → Solution → Results

A strategic partnership built on understanding, innovation, and measurable outcomes.

CHALLENGE

Disconnected sales and inventory limit performance

D&D Texas Outfitters needed a retail system that could manage its diverse inventory across stores, eCommerce and mobile sales locations. Disconnected channels made it difficult to understand inventory performance and make effective merchandising decisions.

Disconnected sales channels: eCommerce and in-store sales did not flow through one retail system
Slow inventory turnover: Products remained on shelves or in storage, tying up money and making promotions harder to plan
Weak digital performance: An underperforming website and email strategy contributed to abandoned carts, low open rates and high opt-outs

SOLUTION

Unified system improves sales and buying decisions

After switching to Celerant, D&D Texas Outfitters connected brick-and-mortar, mobile POS, eCommerce and its shopping app through one real-time retail system.

Connected shopping: Customers can use BOPIS and curbside pickup through the website and mobile app
Inventory optimization: Real-time sales data helps identify top sellers by channel and supports smarter buying decisions
Stronger promotions and eCommerce: Better online performance and inventory insights help move stale merchandise and make room for faster sellers

RESULTS

eCommerce with better inventory assortment

With Celerant in place, D&D Texas Outfitters has expanded its digital retail presence across its website, mobile app, Amazon and stores, with BOPIS giving customers more ways to shop.

Detailed reporting by color, style and size helps the business understand product performance across physical and online sales channels.

By using those insights to refine its assortment, D&D Texas Outfitters has reduced abandoned carts, removed underperforming SKUs and kept customers shopping.

“

Granular level reporting of sales sorted by class, subclass and subtype gives us the intelligence necessary to understand what items are selling the fastest so we can make smart decisions on appropriate levels of inventory to carry.

Corbett Ferrell

Operations Manager, D&D Texas Outfitters

ABOUT THE CLIENT

About D&D Texas Outfitters

D&D Texas Outfitters is a Western lifestyle retailer offering everything from apparel, cowboy boots and hats to farm supplies and horse trailers. The company serves customers through brick-and-mortar stores, mobile sales locations, eCommerce and a mobile shopping app. Its broad assortment supports customers across Western wear, ranching, farming and equestrian lifestyles.

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