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Sportsman Compliance

Expand Online Firearms Sales with GunsAmerica

Robert Josefs
Robert Josefs

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Expand Online Firearms Sales with GunsAmerica

Celerant integrates with GunsAmerica to help FFL dealers expand their online reach and sell more products through a leading firearms marketplace. Dealers can connect on-hand inventory from their point of sale, automate listing updates, and reach local and nationwide customers without relying exclusively on Celerant’s eCommerce platform.

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Expand Your Online Reach with Celerant + GunsAmerica

With GunsAmerica and Celerant, FFL dealers can connect their point of sale with the marketplace to showcase on-hand inventory and reach more customers online.

The integration provides automated inventory synchronization and streamlined listing management, helping dealers reduce manual work while keeping marketplace listings connected to available inventory.

Dealers without Celerant’s eCommerce platform can also use the integration to list products on GunsAmerica, providing an additional way to sell online and grow their customer base.

GunsAmerica + Celerant: How it works

  • Automate inventory updates On-hand inventory is sent through the POS and marketplace listings are automatically updated.
  • Reach more customers Product listings are presented to local and nationwide buyers through the GunsAmerica marketplace.
  • Display detailed products Product listings can include details for new and used firearms, including condition information.
  • List without eCommerce Dealers can publish products to GunsAmerica without using Celerant’s eCommerce platform.
  • Expand online selling An additional marketplace channel for reaching customers beyond your physical store.
  • Prepare for POS ordering Upcoming functionality designed to allow orders to be accepted directly within the point of sale.
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“Working with Celerant and using technology intelligently we can make your lives easier and really give you super powers to be able to do work in a way that you were never able to do before.”

Chris Linville
Chief Operating Officer of GunsAmerica

About GunsAmerica

Founded in 1997, GunsAmerica is the oldest operating online marketplace for buying, selling, and trading firearms. Product listings from merchants and private sellers on GunsAmerica allow buyers to purchase from dealers and sellers nationwide.

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About Celerant

As a preferred software provider for the NSSF, NRA and NASGW, Celerant provides point of sale, eCommerce, distributor integrations, electronic A&D, range management, marketplace integrations, email marketing and more.

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