Celerant Technology, a preferred retail software provider for the Archery Trade Association™ (ATA), will sponsor and exhibit at ATA 2025, the archery and bow hunting industry’s largest trade show. The expo takes place January 8-10 at the Indiana Convention Center in Indianapolis, IN.

The ATA will operate its pop-up shop at the expo using Celerant Technology’s Cumulus Retail point of sale software on mobile tablets and payment devices for the fourth consecutive year. A collaboration with STAR Micronic’s mPOP hybrid POS hardware solution, which includes a built-in cash drawer and receipt printer, combined with WorldPay from FIS’s Link/2500 credit card terminals and payment processing through their integrated payment terminals.

In addition to the ATA Show store, Celerant will exhibit its point of sale, range management, and eCommerce software at booth #1167. With modern retail technology, Archery dealers can learn to manage their business more efficiently and save time. Dealers can serve customers better by adding new sales channels, such as eCommerce and mobile apps. Dealers can also increase sales by integrating with distributors, like Kinsey’s, to help automate the ordering process and sell more in-store and online products without stocking merchandise.

Celerant will also be presenting an educational seminar at the 2025 ATA Show. Senior Sales Executive Scott Cooper and Senior Software Engineer Mike Ruff will be presenting at The Coffee Talk session, ‘Using Data for Smart Business Decision.’ This session will take place January 8th at 12-noon. It is free to attend.