Celerant Technology®, a leading provider of innovative retail solutions, today announced an integration with Pacific Tackle Distribution™, a leading wholesaler that serves fishing dealers throughout the United States. By integrating Pacific Tackle with Celerant’s point of sale, fishing dealers can import product catalogs, automate ordering and fulfillment processes, and coming soon, leverage product feeds to boost in store sales.

Through Celerant’s point of sale, dealers can access and import Pacific Tackle’s catalog, consisting of thousands of products from leading brands. From the Celerant Back Office, dealers can create and send purchase orders to Pacific Tackle with digital acknowledgements; and automate the ordering process for any item based on min/max stock levels. This helps dealers quickly build their product database, stock shelves with the right amount of inventory, and maintain data consistency across all channels.

Coming soon, Celerant’s in store kiosks will have the ability to pull Pacific Tackle’s product feeds in nearly real-time. Dealers can leverage the feeds to offer an endless aisle by displaying all available merchandise- with descriptions, images, and inventory levels. Dealers can automatically route orders to Pacific Tackle to have shipped to their store; fulfill orders with same day pickup using their store’s inventory; and streamline delivery using Celerant’s Curbside Pickup App and shipping integrations.

Celerant’ offers two retail solutions that integrate with Pacific Tackle – Cumulus Retail™, an affordable and powerful point of sale and eCommerce solution for small business; and Stratus Enterprise™, a custom omnichannel platform with advanced features.