Outdoors Sporting Goods Software Integrations

Make smarter retail purchasing decisions with data from Grassroots Outdoor Alliance

Robert Josefs

September 10, 2026

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Make smarter retail purchasing decisions with data from Grassroots Outdoor Alliance

Celerant Technology integrates with Grassroots Outdoor Alliance to help independent outdoor retailers turn sales and inventory data into actionable market insights, evaluate performance and make smarter purchasing and merchandising decisions.

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Celerant + Grassroots: Reach New Levels of Success Through Analysis

Grassroots Outdoor Alliance is the national organization dedicated to the health and growth of the specialty outdoor retail industry.

Through an integration with Celerant’s point of sale solution, Grassroots can harness the power of retail data to help independent retailers and manufacturers reach new levels of success.

Celerant + Grassroots: How it works

Unlock market insights Valuable outdoor retail data and trends available through the Grassroots integration.
Evaluate business performance Sales trends, inventory turnover and brand performance insights in one system.
Enhance purchasing decisions AI-driven analysis for smarter inventory and buying decisions.

Refine sales strategies Market data for improving pricing, promotions and markdown strategies.
Deepen brand understanding Visibility into which brands are performing locally and online.
Improve inventory planning Data-driven insights for maintaining the right product mix and stock levels.

"Our data initiative Switchback, will allow us to better understand sales trends, to more easily select profitable and relevant product assortments, and to clearly provide a foundation for replicable industry growth. We want to thank Celerant for understanding this, and being a great partner."

Rich Hill
President of Grassroots Outdoor Alliance

About Grassroots

Grassroots Outdoor Alliance is a national association working together for the health and growth of independent specialty outdoor retail. With 75 members and 170 storefronts nationwide, Grassroots Outdoor Alliance is creating both a vision and roadmap for the long-term success of independent specialty retailers, through data collection and analysis, direct member support, specialty events, and deep vendor partnerships.

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About Celerant

Celerant is a leading provider of retail software built for sporting goods retailers. As a preferred software provider for the NBDA and NSGA, our cloud-based solution includes point of sale, eCommerce, inventory management, rentals and repairs, customer loyalty, email marketing and more, with integrations to leading distributors, buying groups, digital waivers, and industry partners.

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