Skip to content
Book a demo
Digital Marketing

Retailer’s Non-Commodity Content Checklist

Robert Josefs
Robert Josefs
RETAIL INFOGRAPHIC

Retailer’s Non-Commodity Content Checklist

{% module_block module "widget_70242cd0-fb9f-4fd6-9adc-610e1eb02593" %}{% module_attribute "child_css" is_json="true" %}{}{% end_module_attribute %}{% module_attribute "css" is_json="true" %}{}{% end_module_attribute %}{% module_attribute "definition_id" is_json="true" %}null{% end_module_attribute %}{% module_attribute "field_types" is_json="true" %}{}{% end_module_attribute %}{% module_attribute "label" is_json="true" %}null{% end_module_attribute %}{% module_attribute "module_id" is_json="true" %}215100977801{% end_module_attribute %}{% module_attribute "path" is_json="true" %}"/Blog Posts/Custom layout - Infographics"{% end_module_attribute %}{% module_attribute "schema_version" is_json="true" %}2{% end_module_attribute %}{% module_attribute "smart_objects" is_json="true" %}null{% end_module_attribute %}{% module_attribute "smart_type" is_json="true" %}"NOT_SMART"{% end_module_attribute %}{% module_attribute "tag" is_json="true" %}"module"{% end_module_attribute %}{% module_attribute "type" is_json="true" %}"module"{% end_module_attribute %}{% module_attribute "wrap_field_tag" is_json="true" %}"div"{% end_module_attribute %}{% end_module_block %} {% module_block module "widget_41e69f88-584e-4e5b-8d3c-9fe39f0b31eb" %}{% module_attribute "child_css" is_json="true" %}{}{% end_module_attribute %}{% module_attribute "css" is_json="true" %}{"padding-top":"65px"}{% end_module_attribute %}{% module_attribute "definition_id" is_json="true" %}null{% end_module_attribute %}{% module_attribute "extra_classes" is_json="true" %}"widget-type-space widget-type-space widget-type-space"{% end_module_attribute %}{% module_attribute "field_types" is_json="true" %}{}{% end_module_attribute %}{% module_attribute "label" is_json="true" %}null{% end_module_attribute %}{% module_attribute "module_id" is_json="true" %}1847337{% end_module_attribute %}{% module_attribute "path" is_json="true" %}"@hubspot/horizontal_spacer"{% end_module_attribute %}{% module_attribute "schema_version" is_json="true" %}2{% end_module_attribute %}{% module_attribute "smart_objects" is_json="true" %}[]{% end_module_attribute %}{% module_attribute "smart_type" is_json="true" %}"NOT_SMART"{% end_module_attribute %}{% module_attribute "tag" is_json="true" %}"module"{% end_module_attribute %}{% module_attribute "type" is_json="true" %}"module"{% end_module_attribute %}{% module_attribute "wrap_field_tag" is_json="true" %}"div"{% end_module_attribute %}{% end_module_block %} {% module_block module "widget_1d81fb3b-004a-4b09-b240-06f516a2277d" %}{% module_attribute "child_css" is_json="true" %}{}{% end_module_attribute %}{% module_attribute "css" is_json="true" %}{}{% end_module_attribute %}{% module_attribute "definition_id" is_json="true" %}null{% end_module_attribute %}{% module_attribute "field_types" is_json="true" %}{"groupStyle":"group","richTextContentHTML":"richtext"}{% end_module_attribute %}{% module_attribute "isJsModule" is_json="true" %}true{% end_module_attribute %}{% module_attribute "label" is_json="true" %}null{% end_module_attribute %}{% module_attribute "module_id" is_json="true" %}175126572720{% end_module_attribute %}{% module_attribute "path" is_json="true" %}"@hubspot/elevate/components/modules/rich_text"{% end_module_attribute %}{% module_attribute "richTextContentHTML" is_json="true" %}"

Use this free checklist to evaluate your retail content and create more original content that aligns with Google’s latest AI search guidance.

"{% end_module_attribute %}{% module_attribute "schema_version" is_json="true" %}2{% end_module_attribute %}{% module_attribute "smart_objects" is_json="true" %}[]{% end_module_attribute %}{% module_attribute "smart_type" is_json="true" %}"NOT_SMART"{% end_module_attribute %}{% module_attribute "tag" is_json="true" %}"module"{% end_module_attribute %}{% module_attribute "type" is_json="true" %}"module"{% end_module_attribute %}{% module_attribute "wrap_field_tag" is_json="true" %}"div"{% end_module_attribute %}{% end_module_block %} {% module_block module "widget_e00db6a8-1c9e-4f36-b347-d7b866a11b95" %}{% module_attribute "child_css" is_json="true" %}{}{% end_module_attribute %}{% module_attribute "css" is_json="true" %}{}{% end_module_attribute %}{% module_attribute "definition_id" is_json="true" %}null{% end_module_attribute %}{% module_attribute "field_types" is_json="true" %}{"groupStyle":"group","richTextContentHTML":"richtext"}{% end_module_attribute %}{% module_attribute "isJsModule" is_json="true" %}true{% end_module_attribute %}{% module_attribute "label" is_json="true" %}null{% end_module_attribute %}{% module_attribute "module_id" is_json="true" %}175126572720{% end_module_attribute %}{% module_attribute "path" is_json="true" %}"@hubspot/elevate/components/modules/rich_text"{% end_module_attribute %}{% module_attribute "richTextContentHTML" is_json="true" %}"

As AI-generated content becomes more common, originality is becoming a key differentiator. Google’s latest AI search guidance emphasizes the importance of creating content built on real expertise, customer insights, and first-hand experience.

\n
Download Infographic

Use this free checklist to evaluate your retail content and create more original content that aligns with Google’s latest AI search guidance.

As AI-generated content becomes more common, originality is becoming a key differentiator. Google’s latest AI search guidance emphasizes the importance of creating content built on real expertise, customer insights, and first-hand experience.

The Retailer’s Non-Commodity Content Checklist helps you evaluate whether your content contributes something unique or simply repeats information already available elsewhere.

Use this checklist to:

  • Identify content that may be too generic or easily replicated.
  • Uncover opportunities to add original insights and real-world expertise.
  • Create more valuable content for customers and search engines.
  • Align your content strategy with Google’s AI search recommendations.
  • Turn customer questions, product knowledge, and business experience into stronger marketing assets.

Whether you’re reviewing existing content or planning your next blog, guide, or resource, this checklist provides a simple framework for creating content that stands out in an increasingly crowded digital landscape.

Download the checklist and start identifying the expertise already inside your business.

Download InfographicExplore Project ChildSafe

Share this post

Keep reading